Core Market (Sport England)

Tuesday, 28 Mar 2017

New Funding

While focusing on the big changes people go through in their lives, our fund – Helping the Active Stay Active When Life Changes – also has a particular focus on under-represented groups.

That’s because our research shows those in lower socio-economic groups, women, people with a limiting disability and people aged 55 and over are less likely to have a regular active habit and if they are active, tend to drop out more.

So we want to work with, invest in and learn from partners to better understand what can be done to help active people stay active for as long as they want to, whatever happens in their lives – we're looking for innovative and bold ideas.


Fund opens: 24 March 2017

Anticipated size of bids: £50,000 - £500,000

Anticipated length of project: up to four years

Expression of interest deadline: 5pm on 22 May 2017

Initial decisions: from July 2017

We’re interested in working with a range of partners, both inside and outside the sport industry, who have the ability to engage with active people at different life changes and help under-represented groups stay active.

Examples of potential partners could include health professionals supporting people who have a serious injury or illness to find an activity that fits their current situation. Partners could also be colleges and universities supporting people who are starting a new phase of education, or housing associations supporting those moving house find new activities in their local area.

We’ll be encouraging collaborative bids, where organisations want to work together to help support people find the next opportunity.

Who can apply?

  • Education
  • Charities & Voluntary Sector
  • Social Enterprise

Which area is funding available?

  • All Berkshire

What can it be used for?

  • Sport - Development/Activities
  • Sport - Disability
  • Children and Young People
  • Health and Wellbeing
  • Social Impact


5pm Monday 22nd May

Further Information

Click here to find out more